Camera online

I listed an old camera online for £27 but it sold for £135 instead

A SAVVY woman has managed to turn a single online sale into a booming business earning $100,000 (£54,000) a month.

Madi Stefanis, 21, from Australia, tried to sell an old camera online for just $50 (£27), but it sold for a whopping $250 (£153) – giving her gave the idea to start a business.

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Madi Stefanis, 21, from Australia, started a business after whipping up a second-hand camera online1 credit
She created her own camera called the Reloader, which is a long-lasting disposable camera

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She created her own camera called the Reloader, which is a long-lasting disposable camera1 credit
Madi still can't keep up with orders and the camera has already sold out twice since its launch in August

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Madi still can’t keep up with orders and the camera has already sold out twice since its launch in August1 credit

After whipping up the vintage camera on Facebook Marketplace in 2019, the savvy college student realized there was a demand for old-school cameras.

She reportedly used the money she earned from the one-time sale to buy back and sell ten more, sourcing and reselling discontinued models on her website, 35mmco.

Meanwhile, the budding entrepreneur was hard at work developing her own invention – a camera she called the Reloader, an alternative to single-use disposable cameras.


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The Reloader, which retails for $99 (£53.51), launched on August 15 and has already sold out twice, reports Daily Mail Australia, with Madi quickly earning a six-figure salary after selling 5,000 units.

It’s all thanks to the “lightbulb moment” she had flogging an unwanted old camera on Facebook, and now she “can’t keep up with the demand.”

According to the publication, TikTok helped the company grow after a video went viral with over a million views, and Madi had a huge boost in traffic to her site.

The Reloader, a palm-sized camera, is inspired by the traditional disposable camera, but its built-in flash, powered by a triple-A battery, is much brighter.

It’s also made of ABS plastic with a vegan leather strap and has a 31mm lens with a shutter speed of 1/120S.

Madi said it was designed to suit beginners with no photography experience.

The camera can be refilled with Kodak Gold 200 film, which can be easily purchased anywhere, including Madi’s website.

While disposable cameras are cheap, selling for just $19-$29.95 (around £10-15) in Australia, they can only be used once before being thrown away.

The Reloader, however, can be used over and over again, which means it’s cheaper in the long run.

The camera is currently sold out but will be available from November 15 and is available for pre-order now.

She also gave advice to others who have a business idea, saying the best thing to do is “just do it”.

His company has already achieved six-figure sales

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His company has already achieved six-figure sales1 credit
Madi saw demand for old-school cameras and business boomed quickly after launch

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Madi saw demand for old-school cameras and business boomed quickly after launch1 credit

Meanwhile this woman revealed ‘I was skinny and on benefits after losing my job in lockdown – so I set up a line of bespoke trainers and it brought in £62,000 in a month .”

We also shared how this woman was working minimum wage folding clothes now that she made her first million and bought 3 houses at 25.

Plus, this woman couldn’t afford her expensive rent, but now she’s only paying £53 a week and has saved £11,000 in a year – here’s how.

I started my business with £300 and now Lord Sugar has invested in my business